Best Practices for a Donation Request Letter

Learn everything you need to write donation request letters that help you secure your organization’s much-needed resources. Image credit: Photo by Pixabay Acquiring new donors is about more than just gracefully asking for donations. You’ll get better results when you build a relationship with your potential donors and show them how their donation makes an […]

What Is a Donation Acknowledgement Letter?

Passionate donors make your nonprofit initiatives possible. And while supporters might not ask for anything in return, there’s one thing you can always provide your donors: a donation acknowledgment letter. Today, we’ll show you how to put one together. Donation acknowledgment letters go beyond confirmation and gratitude—the Internal Revenue Service (IRS) legally requires them. But […]

Announcing: Giving Tuesday Results 2022 [INFOGRAPHIC]

Giving Tuesday 2022 marks the 10th anniversary of the annual global day of giving. This year, charitable behavior became less predictable as the economy fluctuated and the definition of giving evolved for many US donors. Despite it all, donors showed up like never before, taking action to support the organizations they care about on Giving […]

22 Creative Virtual Fundraising Ideas for Your Nonprofit [2023]

In light of the 2020 COVID-19 pandemic and social distancing, countless nonprofits were forced to pivot their in-person events into virtual fundraising events. At Classy, we saw organizations quickly adapt to the changing landscape with virtual fundraising events strategies and truly inspiring, creative virtual fundraising event ideas. The success of these virtual events has shown that virtual fundraising […]

How to Practice Gratitude Fundraising With 6 New Ideas

Gratitude is a powerful feeling that can increase donor acquisition and retention, especially when it comes to year-end fundraising. Why America Gives 2022 found that a top benefit of donating is when loyal donors feel gratitude for the work a nonprofit is doing. Loyal donors are 1.5X as likely to donate because they feel admiration or […]

It’s Giving Tuesday!

The Good Run is in launch mode. Giving Tuesday (today) is a day of global giving on which we can demonstrate generosity on a grand scale. Around the world people are supporting causes of their choice with funds, time and supplies! Using Giving Tuesday is a way for The Good Run to introduce it’s mission […]

What Is the Purpose of Year-end Giving?

‘Tis the season for nonprofit fundraising. Year-end giving is the most important time of the year to raise donations and hit your annual fundraising goals.  At Classy, we have the tactics and know-how to help you create a fundraising campaign your donors will remember well into the new year—and it’s all here.  Below, we’ll show […]