Fundraising events allow nonprofits to build awareness and raise funds for their cause. However, many organizations get stuck in a rut of using the same ideas year after year. We’re here to help you avoid that slump with ways to raise more for those affected by cancer. Fortunately, we have plenty of unique cancer fundraiser […]
This past year, an international humanitarian conflict, major legislative changes, devastating natural disasters, and 40-year high inflation rates dominated headlines and our attention. These events raised demands for the nonprofit community and continued to fuel donor engagement, ignited by unprecedented supporter activation during the height of the COVID-19 pandemic. Throughout the year, we heard insights […]
Nonprofits come in all shapes and sizes. Some focus on charitable giving, while others promote social or recreational clubs. Then, you have 501(c)(4) organizations, and these tax-exempt nonprofits concentrate on social welfare for the public good. Want to start a 501(c)(4) nonprofit? You’ve come to the right place. Below, we’ll walk you through everything you […]
Enter the new year with confidence in your annual fundraising strategy. The spirit to effectively convert new donors and keep them around long-term. Here, we’ve paired a five-step plan with expert advice from nonprofits that saw up to 250% year-over-year growth during past giving seasons. You’ll have everything you need to make your planning process […]
As a professional in the nonprofit sector, tackling challenging issues is part of your daily routine. Being a successful nonprofit leader brings its own set of unique demands, but your commitment to helping others can be a powerful motivator to accomplish the job at hand. Even with higher-than-average motivation levels, the most seasoned changemakers have moments when they need […]
There’s no universal formula to get the perfect fundraising email every time. However, there are fundraising email best practices, and following them can help take your email marketing strategy to the next level. To help you write an effective fundraising email, no matter what the situation, we’ve put together this two-part roundup with our most […]
A wide variety of nonprofits host fundraising events such as galas, golf tournaments, and competitive races to secure contributions and raise awareness for various causes. On the Classy platform, events are the highest-converting campaign type. Explore More Event ROI Stats Fundraising events can generate significant revenue from new donors for social impact organizations. They often require […]
The start of each new year is an opportunity to re-engage donors within your nonprofit. They’re likely already setting resolutions or goals for the next 365 days, including increasing their charitable giving. Since the year-end is the peak of charitable giving, you likely acquired new donors during December. January is your chance to keep these donors engaged with […]
Nonprofit marketing is essential for spreading the word about fundraising initiatives, engagement opportunities, and even mission-related programming. Yet you don’t want to spend your team’s limited time and resources establishing efforts that are not seeing a return. While metrics like click-through rate, social shares, and event attendance can provide insights into your campaigns, they don’t […]