Not all nonprofits are charitable organizations. Nonprofit status only indicates an organization isn’t operating to generate and distribute profits, which leaves plenty of room for interpretation. That’s where the various identifying organizational codes come into play. For example, 501(c)(6) nonprofit organizations serve communities and constituents by promoting business practices. These nonprofits focus on business leagues, […]
There’s no shortage of nonprofit metrics you can measure, but not all data points are equal. Some metrics are more valuable than others for advancing your fundraising efforts and accelerating donation growth. That’s where key performance indicators (KPIs) come in. These metrics allow nonprofit organizations to assess how to move toward a desired benchmark or set of benchmarks, like the total number of donors, year-over-year donation volume, average donation amount, and more. […]
Did you know 69% of Gen Z and Millennial donors prefer to hear from nonprofit organizations on social media? Today’s passionate donors are ready to engage on Instagram, Facebook, and TikTok and take action, whether they donate, volunteer, or reshare your nonprofit’s message. Becoming more familiar with your supporter base through effective outreach is key to creating […]
When it comes to successful fundraising campaigns, the healthcare sector is filled with examples that span a diverse array of fields, audiences, and models. Health organizations can learn from analyzing the creation, implementation, and execution of these healthcare fundraising campaigns. Below, we analyze four different healthcare campaigns that each use different tactics and angles for […]
Grants offer tremendous funding opportunities for nonprofits looking to scale. Score the right grant, and you might have all the funding you need to operate and grow your organization for the next 12 months. However, since grants are in such high demand, securing them takes a bit of know-how. While grantmaking offers promising opportunities for […]
Your email click-through rate (CTR) tells you whether people engage with your emails and land on the pages you want them to see or abandon your message before taking that next step. Increasing your CTR starts with a few best practices, a dash of creativity, and a bit of experimentation for meaningful results. Here’s why […]
Successful professionals find ways to remain relevant to their audiences. They participate in timely discussions, develop relationships with peers and mentors, stay abreast of industry news and research, and read. A business book club can be a great way for your staff to catch up on the latest best-selling books while advancing their personal and professional development. As Joseph Addison said, […]
The landscape of today’s social problems is continuously changing, with recent years highlighting how rapidly needs can shift. These changes have underscored the importance of finding solutions to issues impacting everyday life, including responding to public health emergencies, dismantling systemic racism, and adapting to climate change. While we’ve made significant progress on some fronts, many […]
As a nonprofit organization, it’s crucial to have multiple sources of fundraising revenue. And with the rise of CEOs who prioritize Corporate Social Responsibility Programs (CSRs), it’s essential to have an excellent corporate partnership strategy with a multipronged approach. Today, we’re highlighting the impact of a solid corporate giving program on your ability to acquire and […]