So you have a new leadership role? Or maybe you’re looking for traits of effective leaders in nonprofit organizations. Great leaders often share personal characteristics, but how they lead can vary drastically. It’s an incredible exercise to understand your unique leadership style. Doing so regularly helps you become more self-aware of your style’s associated pros […]
Fundraising is essential to nonprofits. The more you raise with the support of new and existing donors, the more you can do to fuel positive change. However, getting an individual donor to contribute to your cause is easier said than done. That’s where the donor cycle comes into play. Below, we’ll walk through everything you […]
On March 14, 2023, Salesforce announced exciting news about the first release of its new Nonprofit Cloud solution. This release reflects the platform’s investment in best-in-class nonprofit technology and continued commitment to the sector. As a long-standing partner, Classy is excited about what this means for nonprofit organizations and continues to work with Salesforce to […]
This year has already delivered a stark reminder of why the fight against the climate crisis and for nature conservancy is crucial. Look no further than January 2023, the warmest on record in Europe and ranked in the top 10 warmest for North America and Africa.1 At the same time, the mitigation of climate change […]
Gen Z is the largest and most diverse generation in U.S. history. As this demographic matures, these young adults are establishing their giving practices, with 57% planning donations in their financial budgets each year. Gen Z is intentional about the causes they give to, often doing research before and after a gift. Nonprofits have an […]
As you learn how to start a nonprofit organization, you’ll begin to realize how crucial it is to determine which tasks each team member is responsible for owning. Taking care of this sooner rather than later plays a big role in ensuring your processes remain streamlined as you scale. That’s where a formalized nonprofit organizational […]
What if the only thing that stops you from reaching your fundraising goals this year is a donation matching myth? Our list of myths and truths about matching gifts will make sure that’s not the case. Donation matching may seem like a no-brainer to many nonprofit organizations. In fact, matching programs result in more than […]
We only have one world. That’s why today’s donors are ready to do whatever it takes to make it a better place for everyone. This includes finding solutions for critical issues like reforestation, combating the effects of climate change, and understanding how to take care of our ecosystems. Today, we’re bringing the work of 13 […]
Boosting your nonprofit’s recurring donor acquisition can help establish a consistent stream of revenue, improve cash flow, and provide much needed support during fallow periods. Even though monthly donors generally give smaller amounts on a per gift basis, they are over five times more valuable to your nonprofit than one-time donors and are more likely […]
LinkedIn, like other social media platforms, has hundreds of millions of registered users. However, a large user base doesn’t guarantee engagement. A highly engaged audience, even if it’s smaller, is key to social media success. What makes LinkedIn valuable for your nonprofit is its active audience. In fact, LinkedIn is the top choice for marketers who want to promote their content, data, and relevant […]