When the economy fluctuates, it’s more important than ever to have a reliable set of tools and processes that maximizes a nonprofit’s impact. This year, inflation has hit a 40-year high, and financial institutions like Bank of America predict a mild recession. We know this is top of mind for many organizations, so we’ll discuss how leaders […]
Moving your recurring donors from your previous fundraising platform to Classy might seem daunting, but a thoughtful strategy can turn this into a seamless transition that actually strengthens your donor relationships for the long run. In fact, this platform switch presents a perfect opportunity to re-engage this critical group of donors and even acquire greater levels of support. Below, […]
It goes without saying that donors play the biggest role in your nonprofit’s success and sustainability. But do your donors understand how much you appreciate them? Don’t just assume they do—make sure they hear it from you directly. It takes intentional planning to thank your supporters in a way that resonates. Follow this comprehensive guide […]
Social media is critical to engaging a wider audience and making new connections. Nonprofits in particular, can benefit from using various platforms to connect with donors based on their unique goals. Our latest data from The State of Modern Philanthropy 2022 found that Facebook is a great place to start building exposure, as this social channel drives 83.4% of […]
Those around us influence us. An individual’s community often impacts when, how, why, and to which organizations they choose to support. When you understand how to tap into a community of donors, you unlock massive potential for increased generosity. People give for various reasons, like supporting others in need, coming together with coworkers, and playing […]
The more an organization knows about its donors, the better it can connect with the individuals funding its mission. Studies show that $4 to $7 billion in matching gift funding goes unclaimed each year. This significant gap can largely be attributed to a lack of awareness of employer match opportunities among donors and donors’ eligibility status among […]
Selecting the right technology to unleash the full potential of your work, your staff, and ultimately your mission is a big decision. We’re here to help you ask the questions that best inform your choice based on your unique goals. Finding the tools that are best for your organization comes down to knowing what to […]
Inflation in the U.S. reached the highest level in over four decades in May of 2022. We’re breaking down what this rise in inflation tells us about fundraising and how nonprofits can confidently recast their strategy with seven subtle shifts. The Impact of Nationwide Inflation Nonprofits kicked off 2022 with optimism around the generosity of […]
Religious institutions account for some of the highest fundraising numbers of any nonprofit category. Nearly one-third of all donations go to faith-based organizations. Unlike other nonprofits that rely on events and traditional fundraising campaigns, most religious giving is based around weekly or monthly tithes. This might change how a religious institution talks about giving, but it doesn’t […]
Donation pages that are simple to navigate result in more completed donations, recurring donation revenue, and donor retention. That’s why this blog post is all about bringing yours to the next level. The donation page experiences that lead to deeper donor trust and more completed transactions are the ones that feel consistent with all other campaign […]