It’s the age-old question asked by development professionals everywhere. “How do we retain our existing donors?” The confusion persists because frankly, nonprofits still struggle to keep donor retention rates high year after year. At a quick, current glance, some accounts found the percentage of donors who gave in the first quarter of 2021 and then […]
Your nonprofit staff is the foundation that enables the work you can accomplish for your mission. So, how do you find the right people to fill those roles? Many organizations rely on a LinkedIn hiring strategy. There, they can engage 50 million job seekers who use the social platform to find their future careers weekly. We’ve got […]
“If you want to succeed at social entrepreneurship, or in the for-profit side, you are going to have to build out a strong board,” said Tom Fry, managing director of the Draper Richards Kaplan Foundation. An investor in young social enterprises and nonprofits, Draper Richards Kaplan helps social impact organizations grow, assemble a board of experienced […]
Over 5,000 nonprofits choose Classy to power their online fundraising, and their next big choice is which campaign type to use for their first fundraising campaign. Below, we explore five different campaign types, their specific use cases and calls to action, and the value they can add to your fundraising portfolio. An Overview of Fundraising […]
A lasting impact starts with knowing how to get donations year-round. You might be looking for new fundraising approaches to generate revenue for your nonprofit, or you might be curious about how to start a nonprofit and gather donations for the first time. Either way, you’ll find valuable takeaways as you read on. You’re about […]
On August 17, the United States celebrates National Nonprofit Day to recognize the impact of the social sector and highlight the importance of charitable organizations across the country. This national holiday offers nonprofits the opportunity to: Spread awareness of their impact to new audiencesThank existing donors for their loyal supportKick off a powerful fundraising campaign […]
Despite rising inflation rates, nonprofits have an opportunity to capitalize on the recent uptick in impact travel. You can use this timely trend to grow brand awareness, boost volunteerism, and ultimately strengthen your global impact. According to the 2022 American Express Travel Trends Report, 62% of people plan to take 2 to 4 trips in 2022. It also […]
You’ve likely arrived on this page because you’re an ambitious leader with a goal to create meaningful change in your community. These eight steps will be the most important to start a nonprofit foundation. We’re honored to guide you as you prepare to serve your community in new and creative ways. Below, you’ll find insights […]
Google Analytics has long been a critical part of many nonprofits’ technical stacks. However, Google recently announced that they will stop processing data for Universal Analytics (UA) properties on July 1, 2023 (October 1, 2023, for Analytics 360 properties). All organizations that currently use Google Analytics will need to migrate to Google Analytics 4 before […]
As Giving Tuesday 2022 rounds the corner, savvy nonprofits are hitting the ground running in preparation for one of the biggest giving days of the year. Organizations need to ensure their strategies align with the latest donor and consumer behavior trends—especially in today’s evolving social and fundraising landscape—in order to maximize their slice of this multi-billion dollar […]