What if the only thing that stops you from reaching your fundraising goals this year is a donation matching myth? Our list of myths and truths about matching gifts will make sure that’s not the case. Donation matching may seem like a no-brainer to many nonprofit organizations. In fact, matching programs result in more than […]
We only have one world. That’s why today’s donors are ready to do whatever it takes to make it a better place for everyone. This includes finding solutions for critical issues like reforestation, combating the effects of climate change, and understanding how to take care of our ecosystems. Today, we’re bringing the work of 13 […]
Boosting your nonprofit’s recurring donor acquisition can help establish a consistent stream of revenue, improve cash flow, and provide much needed support during fallow periods. Even though monthly donors generally give smaller amounts on a per gift basis, they are over five times more valuable to your nonprofit than one-time donors and are more likely […]
LinkedIn, like other social media platforms, has hundreds of millions of registered users. However, a large user base doesn’t guarantee engagement. A highly engaged audience, even if it’s smaller, is key to social media success. What makes LinkedIn valuable for your nonprofit is its active audience. In fact, LinkedIn is the top choice for marketers who want to promote their content, data, and relevant […]
Recurring giving is a pillar of any successful fundraising strategy because it provides a sustainable and predictable stream of revenue. The power of recurring donations has been a trend across Classy’s donor sentiment reports and platform data. In fact, our platform data shows that nonprofits making over $50K see 37% of revenue come from recurring donations. […]
Innovation is key to solving the most challenging social problems of our time. But before breakthroughs can take place, many social impact leaders face similar questions: Where can we start the problem-solving process?What are some ways we can take risks to find the best solutions?What do innovative initiatives look like? To help get your creative juices flowing, […]
Illustrating the impact of social good is where nonprofits shine on Instagram. More than two billion active monthly users head to Instagram multiple times every day to learn, get inspired, and engage with communities that were once out of reach.(1) It’s why this photo and video-sharing app is one of the most popular social networking […]
Event livestreaming has gained substantial momentum as a fundraising tactic in recent years. It’s gained even more popularity since the COVID-19 pandemic nudged organizations to connect with audiences in new, nontraditional ways. Like many others, Classy customer the HEADstrong Foundation had to quickly shift from an in-person fundraising event to a virtual one in response to the pandemic. The result: their […]
Rally supporters around your cause with an unforgettable walk-a-thon fundraiser. We’ll share event planning tips that make your fundraising efforts stand out while uniting your community to do good. Nonprofits host walk-a-thons all the time. With the help of enhanced technology and insights about how today’s donors prefer to engage, your community event will become […]
Securing 501(c)(7) nonprofit status offers various perks. It protects your social or recreational clubs from federal income taxes and strengthens your reputation as a credible exempt organization, to name a few. The process of forming a 501(c)(7) isn’t overwhelmingly complex, but the Internal Revenue Service (IRS) includes a suite of exemption requirements that can be […]